TOTAL TRANSPARENCY
How we make money
Fibredog is free to use. Some links may earn us a commission, but our recommendations are always based on what’s right for you, not what pays us most.

Our approach
Transparent and consumer-first
Broadband advice should be clear about money.
Fibredog is free to use, and if some links earn us a commission, we’ll tell you. That money helps support our reviews, tools, news and independent research.
Commission never decides who we recommend, how providers are scored or what our tools suggest.
Our promise
If a link may earn us money, we’ll say so on the page. And whenever we use affiliate or commercial links, we’ll also provide alternative direct provider links on any page about a specific provider, so you can bypass them if you prefer. You won’t find that option anywhere else. What can we say? We are trailblazers!
Transparent by default. No hidden agenda.
Reviews, news, guides and research
All of our content is free to read and always will be.
Tools and checkers
Our tools, calculators and checkers are free to use.
No subscription
No membership. No paywall. Just transparent,
useful broadband advice.
Free to use
Free to use for every visitor
Fibredog does not charge readers to use the site, and clicking out to a provider will never cost you extra. You can read our guides and reviews, and use our tools, without paying a penny.
We don’t put our advice behind a paywall, you don’t need to sign up or subscribe, and you’ll never be bombarded with marketing emails.
HOW COMMISSION WORKS
What happens when a link earns us money?

Some links only
We make a commission when you click out to a limited number of providers, but we still recommend the others regardless.

No extra cost
Prices are the same for you no matter whether you click out form our site or go and visit the provider directly.

Clearly disclosed
Where commissionable links are used in a page we will always state that clearly on that very same page.

You help fund fibredog
Using our affiliate links keeps the lights on and ensures we can keep providing top-tier advice.

Never changes our advice
We make recommendations based on what’s best for you, not what earns us more commission.
Prefer to avoid affiliate links? You can
Whenever fibredog uses affiliate or commercial links, we’ll also provide direct provider links on the same page so you can bypass the affiliate route if you prefer. Of course, we would prefer you didn’t since these fund the site, but more importantly the choice should always be yours.
Use our link and help us fund the site, or go straight to the provider once you have everything you came here to learn. It’s entirely up to you.